
AI Receptionist Australia: Setup & Integration Guide (ServiceM8, Tradify, Fergus)
An AI receptionist in Australia is a voice agent that answers calls, books jobs, and integrates with platforms like ServiceM8, Tradify, and Fergus so tradies never lose work to voicemail. Setup typically costs around $2,500 for a fully custom setup, with $500 per month ongoing, and can pay for itself in a single extra booked job each month.
Introduction: Why Missed Calls Are Costing Australian Tradies
Every missed call is a job you didn’t win. In trades and services, customers rarely leave voicemails. If they can’t reach you, they call the next number on Google. That means ad spend wasted, clients frustrated, and jobs lost to competitors.
Tradies know the pain: you’re elbow-deep fixing a pipe or wiring a switchboard, the phone rings, and you can’t answer. By the time you call back, the customer has booked elsewhere. Hiring a receptionist is costly, and after-hours coverage is almost impossible.
That’s where an AI receptionist Australia solution changes the game. It answers instantly, books jobs directly into your system, and integrates seamlessly with job management platforms like ServiceM8, Tradify, and Fergus. The outcome: no more missed jobs, less admin, and a business that looks professional 24/7.
How an AI Receptionist Works for Australian Service Businesses
Always-On Call Handling
An AI receptionist answers every incoming call with a professional, human-like voice. Unlike voicemail or call centres, it doesn’t take breaks, and it never misses after-hours calls.
For example, a plumbing business in Sydney that receives 10+ calls a day can ensure each lead is answered. Even if the team is onsite or the office is closed, the AI agent captures the caller’s details, qualifies the job, and books it.
Smart Job Booking
With direct integration to calendars or job platforms, the AI receptionist doesn’t just take a message. It can check availability, book a job, and confirm details with the client. Imagine a customer calling on a Saturday night for an emergency leak — instead of waiting until Monday, they’re booked in straight away.
Filtering and FAQs
A big frustration for tradies is wasted time on calls that aren’t jobs: spam, salespeople, or clients asking repetitive questions. The AI receptionist is trained with your FAQs — things like service areas, opening hours, and pricing ranges — so it handles the time-wasters and keeps you focused on real customers.
Integration with Job Management Software
Platforms like ServiceM8, Tradify, and Fergus are already staples in Aussie trade businesses. The AI receptionist plugs directly into these systems:
In ServiceM8, it can create a job card and assign it to your team.
In Tradify, it can book the job and send automated reminders.
In Fergus, it ensures scheduling, quoting, and invoicing all flow from that first captured call.
These are just some of the ways Australian tradies are using Fully Booked’s AI voice agent to get ahead.
Setup and Integration Process: Step by Step
Step 1: Discovery Call
Every business is different. A quick discovery call maps out your job flow, call volume, and preferred booking system. For example, an electrician in Melbourne might use ServiceM8 heavily, while a landscaper in Brisbane might prefer Fergus. We'll also look at how much missed calls are currently costing you so you can see the potential ROI up front.
Step 2: System Build
The AI agent is customised with your scripts, FAQs, and booking rules. For example, you might set logic such as:
New leads go straight to calendar bookings
Repeat clients are routed to a staff member for upsell opportunities
Emergency jobs are tagged “urgent” and escalated
Step 3: Integration
Your calendar or CRM is connected along with job management tool.
Step 4: Testing and Go-Live
You’ll hear the AI in action before launch. Once approved, the agent goes live. Most tradies see their first booked jobs within a week.
Costs and ROI: What Australian Tradies Can Expect
Hiring a receptionist in Australia can cost $55,000+ per year including super and leave. Call centres like OfficeHQ charge from $30 per week plus per-call fees, but they only cover business hours.
By contrast, a typical AI receptionist Australia package costs:
$2,500 setup (one-time fully done-for you)
$500/month ongoing (including call minutes and SMS follow-ups)
That means for less than $6,500 in the first year, you’ve got 24/7 coverage.
ROI Scenario
Let’s say a plumber in Parramatta charges $400 per emergency callout. Missing just 2 calls per month equals $800 lost revenue. Over 12 months, that’s $9,600 gone.
With an AI receptionist at $500/month, the system pays for itself if it saves you just 1–2 jobs each month. Many clients report ROI within the first fortnight.
For a deeper breakdown of how these costs compare with other options on the market, including live answering services and in-house receptionists, see our AI Receptionist Australia: 2025 Cost & Setup Guide for Tradies. It walks through the numbers in detail and shows where AI receptionists deliver the strongest ROI for Aussie trade businesses.
Pros and Cons Compared: AI Receptionist vs Alternatives
AI Receptionist
Pros:
24/7 coverage
Costs less than a receptionist
Integrates with ServiceM8, Tradify, Fergus and other common job management platforms
Handles FAQs and spam filtering
Cons:
Some clients may prefer a human voice (though quality is now near-human)
Requires initial setup fee (unless you go with a DIY service which is not recommended due to poor call quality and customer experience)
Live Receptionist Service
Pros:
Human touch for complex or sensitive calls
No setup time required
Cons:
Business hours only (extra cost for after-hours)
Higher cost over time
Can’t integrate with job software as smoothly
For many Australian service businesses, the sweet spot is starting with an AI receptionist for coverage and job booking, and retaining manual staff for niche or high-value calls.
If you’re still weighing up whether a virtual or live service is a better fit, our Best Phone Answering Service Australia: Complete Tradies Guide 2025 explores the full range of options. It highlights where human receptionists still have the edge and where AI solutions are already outperforming them in the day-to-day of Australian service businesses.
Case Study: From Missed Calls to Booked Jobs
One of our painting company clients in Melbourne ran Google Ads at $3,000 per month but still lost leads because calls went unanswered onsite. After implementing our Fully Booked AI receptionist:
Call answer rate jumped from 65% to 100%
They booked 11 extra jobs in the first 60 days
ROI exceeded 4x compared to their monthly fee
This is a typical outcome. The combination of 24/7 coverage and job management integration makes the AI receptionist a low-risk investment.
FAQs
1. How quickly can I set up an AI receptionist?
Most setups take around 2 weeks including testing and integration.
2. Does it work after hours?
Yes, 24/7. Calls at night or on weekends are answered and booked automatically.
3. Can I still take calls myself?
Yes. VIPs or repeat clients can be routed straight to your phone.
4. What if I don’t use ServiceM8, Tradify, or Fergus?
The AI receptionist also integrates with Google Calendar, and other booking tools.
Key Facts
Setup Cost: $2,500 once-off
Monthly Cost: $500 ongoing
Platforms Supported: ServiceM8, Tradify, Fergus, Google Calendar
ROI Trigger: 1–2 jobs/month covers the cost
Who Benefits Most: Aussie tradies with 5–20+ daily calls
Closing Summary & Next Steps
Missed calls equal lost jobs. An AI receptionist Australia solution eliminates that problem by answering every call, booking jobs in ServiceM8, Tradify, or Fergus, and giving your customers instant service. For less than the cost of one missed job per month, you protect your revenue, reduce admin, and look more professional.
If you’re ready to stop losing leads, explore our AI Receptionist Australia page and book a demo to see how Fully Booked's AI receptionist works and calculate how much missed calls are currently costing you.